Self-employment runs deep in Essendon: 14.7% of residents aged 16 and over are self-employed. For web design in Essendon, it is the right place to start: who is looking, and what they want to find. Our £69 plan covers the website or online shop, your domain, email and hosting, ready within 3 working days on a temporary link.

No setup fee: you only pay the £69 monthly fee once you have approved your website.

The local picture in Essendon

Working from home was common in Essendon at Census 2021 (43.0% of working residents). People who work locally shop locally, and they look up businesses on their laptops between calls.

Essendon and the surrounding area

Within a short drive of Essendon: Brookmans Park (2.9 miles, pop. 4,033), Welham Green (3.1 miles, pop. 2,962) and Welwyn Garden City (3.2 miles, pop. 51,504). For local government, Essendon is part of the Welwyn Hatfield local authority area. Enfield is about 8.3 miles to the south. If you work in Welham Green or Welwyn Garden City as well, the site can say so on a service area page.

Brookmans Park has 4,033 residents, 21.2% of them aged 65 or over, against 25.6% in Essendon. In Brookmans Park, 51.4% of workers were based mainly at home in 2021; in Essendon, 43.0%.

Population trend in the Welwyn Hatfield local authority area

The population of the Welwyn Hatfield local authority area went from 119,747 in mid-2021 to 123,051 in mid-2024, a rise of 2.8%.

Who your customers are in Essendon

43.3% of households own their home outright. Photos of completed projects are what homeowners look for.

29.5% of adults in Essendon are retired. They compare carefully, so honest descriptions and real photos win.

25.6% of residents are 65 or over (England: 18.4%). Opening hours and the address should be right at the top of the page.

The Census 2021 picture of Essendon

661Population of the built-up areaCensus 2021
123,051Local authority population (2024)ONS mid-year estimate
25.6%Residents 65+England: 18.4%
73.3%Households that ownEngland: 61.3%
6,075Local business units (2026)UK Business Counts 2026

Two or more cars: 58.0% of households; none at all: 5.9%. Census 2021 counted 271 households in Essendon, with an average of 2.4 people each. Under-15s are 16.4% of the population, and people aged 65 or over 25.6%.

A few more figures

  • Children under 5: 4.1%
  • Born in the UK: 93.6%
  • People per household: 2.4
  • Owned with a mortgage or loan: 30.0%
  • One-person households: 26.2%

How Essendon compares

Households without a car or van: 5.9% in Essendon, 17.6% across the Welwyn Hatfield local authority area and 23.5% in England. On home working, Essendon (43.0%) compares with 36.1% for the Welwyn Hatfield local authority area as a whole and 31.5% nationally. The share of households in flats is 8.1% in Essendon, against 23.3% in the Welwyn Hatfield local authority area and 22.2% in England.

Industries that stand out in Welwyn Hatfield

UK Business Counts lists 6,075 business sites in the Welwyn Hatfield local authority area in 2026. Compared with England as a whole, these sectors have a larger presence:

  • Builders and renovation firms (315 sites): licences, insurance and warranty details and the areas they build in.
  • Haulage and delivery firms (170 sites): fleet and capacity and a form for freight quotes.
  • IT, software and digital firms (330 sites): case studies of past work and the team behind the work.
  • Estate agents and property managers (340 sites): current listings with photos and a valuation request form.
  • Professional firms such as accountants, solicitors and engineers (370 sites): office address and hours and the services and who they are for.

The local count includes 10 veterinary practices, 85 accounting and auditing practices and 20 fitness facilities. Small firms dominate: 84.6% have fewer than ten staff, and 8.1% are sole proprietors. In every one of these sectors, the website that wins is the one that answers questions before the customer has to ask.

The legal basics for Essendon businesses online

Before launch, it helps to have the basics in order. These apply to many small businesses in England:

  • A limited company must include its name on all company documents, publicity and letters, and on business letters, order forms and websites it must also show its registered number, its registered office address and where it is registered. GOV.UK: company names on websites
  • You cannot set non-essential cookies on your website before the visitor has consented to them, and that consent must be actively and clearly given. ICO: cookies
  • When you sell online, you must tell the customer they can cancel their order up to 14 days after it is delivered, and they do not need to give a reason. GOV.UK: online and distance selling

Every business is different, so treat this as general information, not legal advice, and check the official pages linked above.

How the £69 plan works

Our team has been designing websites for small businesses since 2008. For a business in Essendon, that means the same £69 plan as anywhere else in the United Kingdom, with your material and your questions going by email.

  1. Do the online sign-up (about 5 minutes) and email us whatever material you already have.
  2. We build the website with your brand on a tested template and share a temporary link within 3 working days.
  3. Approve the site and pay the first month: only then does it go live on your domain.

Later on, updates to text, photos and prices go by email and cost nothing extra.

Plan£69/monthNo setup fee: you only pay the £69 monthly fee once you have approved your website. No lock-in contract.
  • A business website or an online shop, for the same monthly fee
  • Your own domain: bring the one you have, or we help you choose one
  • Email on your domain: unlimited accounts, 5 GB in total, webmail and spam filtering
  • Hosting, an SSL certificate and daily backups
  • Changes to text, photos and prices, requested by email
  • Ready within 3 working days on a temporary link
I want the £69 plan

Questions about a website for your Essendon business

Is a website worth it in a place of 661 people?

Yes. Customers from across Welwyn Hatfield search before they travel, and a website is how they find you. It also answers the basics (hours, prices, location) without a phone call.

What about my domain name?

If you already own one, we connect it to the new website and your email. If not, tell us in the sign-up and we will help you pick one, by email.

Will customers in Brookmans Park and Welham Green see that I serve them?

Of course. Email us the towns you serve (say Brookmans Park, Welham Green and Welwyn Garden City) and we put them on a page of their own.

Can customers order from my website?

Yes, an online shop costs the same £69 a month as a regular website: product catalogue, basket and online payment.

Which platform do you use?

On the Aria Platform, which is built on WordPress and set up by our team, so you get a professional site without dealing with the technical side.

Does the site look right on a mobile?

Yes. The layout adapts to phones, tablets and computers, and every page keeps the contact form and your details.

Do I pay anything to get started?

No. No setup fee: you only pay the £69 monthly fee once you have approved your website. No lock-in contract. You can stop the service whenever you need to.

Put your Essendon business on the map online

The sign-up takes about 5 minutes. You only pay after you approve the website.

Start my sign-up
Sources for the numbers on this page
  • Census figures: Office for National Statistics, Census 2021 tables by output area, added up for the Essendon built-up area as defined in 2022. Source: Office for National Statistics licensed under the Open Government Licence v.3.0.
  • Local authority population: ONS mid-year population estimates, mid-2021 and mid-2024.
  • Local business units, Welwyn Hatfield local authority: ONS UK Business Counts 2026.
  • Built-up area locations: ONS Open Geography Portal; contains OS data © Crown copyright and database right 2023; distances are straight-line.
  • Numbers come from the official sources above and are updated when new releases come out; distances are measured in a straight line.