Rustington has an older population: 37.4% are 65 or over, and 41.9% of adults are retired. For web design in Rustington, it is the right place to start: who is looking, and what they want to find. Aria builds the whole site for £69 a month, with your domain, business email and hosting, and you pay only once you have approved it.

No setup fee: you only pay the £69 monthly fee once you have approved your website.

Rustington: the place behind the numbers

The Arun local authority area grew by 3.3% between mid-2021 and mid-2024, to 170,692 people. New residents have no favourite plumber, café or hairdresser yet, so they search; a clear website is how a Rustington business gets onto that first list.

Larger detached homes (42.7% of households) mean bigger gardens, driveways and renovation projects. For landscapers, builders and home services, a portfolio of real jobs is the strongest sales page.

With 54.3% of households owning outright, there is money going into home improvements. Before-and-after photos and the postcodes you cover are what homeowners check first.

Industries that stand out in Arun

UK Business Counts lists 6,470 business sites in the Arun local authority area in 2026. Compared with England as a whole, these sectors have a larger presence:

  • Trades such as electricians, plumbers and roofers (730): the services they offer and where and emergency contact details and hours.
  • Car dealers and motor trade businesses (240): directions and opening hours and finance contact details.
  • Cleaning, landscaping and building services (215): the services and areas covered and a quote form.
  • Builders and renovation firms (300): licences, insurance and warranty details and how a quote request works.
  • Childcare and care providers (125): what a typical day looks like and how enrolment works.

Among the most common trades: 35 dental practices, 160 electrical installation firms and 5 driving schools. 85.1% are micro businesses with up to nine employees.

Population and households in Rustington

33,885People living in RustingtonCensus 2021
170,692Arun local authority, mid-2024ONS mid-year estimate
37.4%Aged 65 and overEngland: 18.4%
80.1%Households that ownEngland: 61.3%
6,470Business sites, Arun local authority (2026)UK Business Counts 2026

Of the 15,805 households in Rustington, 80.1% own their home and 11.9% rent privately. Two or more cars: 40.7% of households; none at all: 14.7%.

Other numbers worth knowing

  • Households of one person: 32.2%
  • No formal qualifications: 18.7% of adults
  • People aged 66+ living alone: 22.9% of households
  • Households paying a mortgage: 25.9%
  • Aged 85 and over: 6.3%
  • People per household: 2.1

How Rustington compares

Residents aged 65 or over: 37.4% in Rustington, 28.4% across the Arun local authority area and 18.4% in England. On home ownership, Rustington (80.1%) compares with 71.3% for the Arun local authority area as a whole and 61.3% nationally.

Who is searching in Rustington

35.8% of workers in Rustington work part-time. Customers keep varied hours, so show your opening hours clearly.

52.5% of workers drive to work. Your postcode and directions on every page.

Around Rustington

Customers may also come from Littlehampton (2.4 miles west), Wick, Arun (2.9 miles west), Worthing (3.5 miles east) and Arundel (4.3 miles north-west). The nearest large city, Brighton and Hove, is roughly 16 miles away to the east. For local government, Rustington is part of the Arun local authority area. If you work in Arundel or Worthing as well, the site can say so on a service area page.

Littlehampton (19,060 residents) and Wick, Arun (13,231) are the nearest places with their own page. In Littlehampton, 21.1% of workers were based mainly at home in 2021; in Rustington, 31.3%.

What England asks of a business online

Some homework for Rustington businesses before the website goes live:

  • A limited company has to be registered with Companies House before it starts trading; registering online costs £100. GOV.UK: register a limited company
  • Organisations, including sole traders, that use personal information need to pay a data protection fee to the ICO, although many can rely on an exemption; the tier 1 fee is £52. ICO: data protection fee
  • You must not send marketing emails or texts to individuals without specific consent; there is a limited exception for your own previous customers, often called the soft opt-in. ICO: email marketing

Every business is different, so treat this as general information, not legal advice, and check the official pages linked above.

Your website, built remotely for Rustington

Aria has built websites since 2008, with every step handled online. It all runs online, so a Rustington business gets the same plan as anyone.

  1. Sign up online in roughly 5 minutes, then email us your logo and a few photos.
  2. You get a temporary link within 3 working days, so you can click through every page and ask for changes by email.
  3. Approve the site and pay the first month: only then does it go live on your domain.

After it goes live, hosting, SSL and daily backups are on our side, and the changes you email in are included.

Plan£69/monthNo setup fee: you only pay the £69 monthly fee once you have approved your website. No lock-in contract.
  • A business website or an online shop, for the same monthly fee
  • Your own domain: bring the one you have, or we help you choose one
  • Email on your domain: unlimited accounts, 5 GB in total, webmail and spam filtering
  • Hosting, an SSL certificate and daily backups
  • Changes to text, photos and prices, requested by email
  • Ready within 3 working days on a temporary link
I want the £69 plan

Answers for South East business owners

Can I cancel?

No lock-in. The plan is month to month at £69, with nothing to pay before you approve the website.

What is the website built on?

Your website runs on the Aria Platform, built on WordPress and maintained by us: hosting, SSL, daily backups and security updates included.

When does the site go live?

Within 3 working days of receiving your material, the website is ready on a temporary link. It goes live on your domain once you approve it and the first monthly fee is paid.

Can I update prices after the site is live?

Email us the change (new prices, photos or services) and the team updates the site. Content changes are part of the monthly fee.

Do I need professional photos?

Send what you have; we put it into a proven template with your colours and logo, and you review all the text before launch.

Does the plan include business email?

As many addresses on your domain as you need, sharing 5 GB in total, with webmail and spam filtering.

Do I pay anything to get started?

No. No setup fee: you only pay the £69 monthly fee once you have approved your website. No lock-in contract. You can stop the service whenever you need to.

Start your Rustington website today

The sign-up takes about 5 minutes. You only pay after you approve the website.

Start my sign-up
Sources for the numbers on this page
  • Numbers for Rustington come from Census 2021 (Office for National Statistics), aggregated to the 2022 built-up area. Source: Office for National Statistics licensed under the Open Government Licence v.3.0.
  • Population of the Arun local authority area: Office for National Statistics, mid-year estimates for 2021 and 2024.
  • Businesses: ONS, UK Business Counts 2026 (local units), Arun local authority.
  • Distances to nearby places are straight-line, between ONS built-up area points (Open Geography Portal); contains OS data © Crown copyright and database right 2023.
  • Figures are the latest official releases when this page was written; distances are straight-line.