8.2% of adults in Shepshed list an apprenticeship as their highest qualification, above the England share of 5.3%. For web design in Shepshed, it is the right place to start: who is looking, and what they want to find. Aria builds the whole site for £69 a month, with your domain, business email and hosting, and you pay only once you have approved it.

No setup fee: you only pay the £69 monthly fee once you have approved your website.

The local picture in Shepshed

The Charnwood local authority area grew by 3.0% between mid-2021 and mid-2024, to 188,310 people. New residents have no favourite plumber, café or hairdresser yet, so they search; a clear website is how a Shepshed business gets onto that first list.

Of the 7,665 business sites in the Charnwood local authority area (UK Business Counts 2026), 10.2% are run by sole proprietors. Small firms are the norm here, and the ones that are easy to find online get the call.

The business mix around Shepshed

The Charnwood local authority area had 7,665 local business units in 2026. The sectors below are more common here than across England, with what each one’s website should show:

  • Car dealers and motor trade businesses (290 sites): current stock with photos and service and repair hours.
  • Trades such as electricians, plumbers and roofers (635 sites): a quote form that lands in their inbox and emergency contact details and hours.
  • Manufacturers and engineering workshops (75 sites): industries they serve and a form for drawings and quotes.
  • Wholesalers and distributors (340 sites): delivery areas and product lines and brands.
  • Estate agents and property managers (375 sites): current listings with photos and the areas they cover.
  • Dental practices, clinics, physiotherapists and other health practices (235 sites): the treatments offered and hours and how to reach the clinic.

Among the trades with their own count, the Charnwood local authority area has 160 electrical installation firms and 145 hairdressing and beauty businesses. Whatever the sector, customers check the same things first: what you do, where, and how to get in touch.

Serving Shepshed and nearby

Within a short drive of Shepshed: Hathern (2.6 miles, pop. 2,351), Long Whatton (2.7 miles, pop. 1,157) and Loughborough (2.9 miles, pop. 64,850). For local government, Shepshed is part of the Charnwood local authority area. Leicester is about 11 miles to the south-east. If you work in Long Whatton or Hathern as well, the site can say so on a service area page.

In Hathern, 35.1% of workers were based mainly at home in 2021; in Shepshed, 26.3%. Hathern (2,351 residents) and Long Whatton (1,157) are the nearest places with their own page.

Shepshed in numbers

14,873People living in ShepshedCensus 2021
188,310Charnwood local authority, mid-2024ONS mid-year estimate
22.0%Residents 65+England: 18.4%
72.5%Households that ownEngland: 61.3%
7,665Local business units (2026)UK Business Counts 2026

Shepshed has 6,486 households; 29.9% are one-person households. 13.7% of households have no car or van, and 44.1% have two or more.

Other numbers worth knowing

  • Residents 85 or older: 2.7%
  • Average household size: 2.3 people
  • Households of one person: 29.9%
  • Cycle to work: 1.8%
  • Working 49+ hours a week: 10.2%

Side by side with the Charnwood local authority area

On home working, Shepshed (26.3%) compares with 30.2% for the Charnwood local authority area as a whole and 31.5% nationally. The share of residents aged 65 or over is 22.0% in Shepshed, against 18.8% in the Charnwood local authority area and 18.4% in England. Households in flats: 8.9% in Shepshed, 10.7% across the Charnwood local authority area and 22.2% in England.

The people a Shepshed website talks to

Driving is how 57.3% of employed people in Shepshed get to work. Your postcode and directions on every page.

37.9% of households own their home outright. Before-and-after photos are what homeowners look for.

25.8% of adults in Shepshed are retired. Many get in touch during the day, so show when you are open.

22.0% of residents are 65 or over (England: 18.4%). Your hours and address should be visible without scrolling.

What England asks of a business online

Before launch, it helps to have the basics in order. These apply to many small businesses in England:

  • You must not send marketing emails or texts to individuals without specific consent; there is a limited exception for your own previous customers, often called the soft opt-in. ICO: email marketing
  • When you sell online, you must tell the customer they can cancel their order up to 14 days after it is delivered, and they do not need to give a reason. GOV.UK: online and distance selling

This is general information, not legal advice; confirm the details with the agency behind each item or with a professional adviser.

What happens once you sign up

We have built business websites since 2008, always working online. It all runs online, so your business in Shepshed pays the same £69 a month as anyone else in the United Kingdom.

  1. Start with the online sign-up (about 5 minutes) and tell us what the business does.
  2. Within 3 working days, your website is ready on a temporary link, built with your brand on a proven professional template.
  3. After your approval, you pay the first month and we publish it on your domain.

After launch, you keep asking for changes by email: a new photo, an updated price, a new service. They are part of the monthly fee.

Plan£69/monthNo setup fee: you only pay the £69 monthly fee once you have approved your website. No lock-in contract.
  • A business website or an online shop, for the same monthly fee
  • Your own domain: bring the one you have, or we help you choose one
  • Email on your domain: unlimited accounts, 5 GB in total, webmail and spam filtering
  • Hosting, an SSL certificate and daily backups
  • Changes to text, photos and prices, requested by email
  • Ready within 3 working days on a temporary link
I want the £69 plan

Questions about a website for your Shepshed business

Can customers order from my website?

Yes. Tick the online shop option when you sign up and you get catalogue, basket and online payment at the same monthly fee.

Will the website work on phones?

Yes. The layout adapts to phones, tablets and computers, and every page keeps the contact form and your details.

I also work in Hathern. Can the website show that?

Yes. We add a list of the towns you serve, Hathern and Long Whatton included, and keep the contact form on every page.

How many email accounts do I get?

As many addresses on your domain as you need, sharing 5 GB in total, with webmail and spam filtering.

What do I need to send?

Send what you have; we put it into a proven template with your colours and logo, and you review all the text before anything goes live.

How long until my website is ready?

The first version is ready within 3 working days, on a temporary link. Going live on your domain comes after your approval and the first payment.

Can I update prices after the site is live?

Our team does it for you: email what needs changing and we take care of it, along with hosting, SSL and backups.

Do I pay anything to get started?

No. No setup fee: you only pay the £69 monthly fee once you have approved your website. No lock-in contract. You can stop the service whenever you need to.

Start your Shepshed website today

Send your logo and photos once you have signed up; the temporary link follows within 3 working days.

Start my sign-up
Sources for the numbers on this page
  • Numbers for Shepshed come from Census 2021 (Office for National Statistics), aggregated to the 2022 built-up area. Source: Office for National Statistics licensed under the Open Government Licence v.3.0.
  • Mid-2021 and mid-2024 population of the Charnwood local authority area: ONS mid-year population estimates.
  • Local business units, Charnwood local authority: ONS UK Business Counts 2026.
  • Built-up area locations: ONS Open Geography Portal; contains OS data © Crown copyright and database right 2023; distances are straight-line.
  • Figures are the latest official releases when this page was written; distances are straight-line.