7.0% of adults in Wigston list an apprenticeship as their highest qualification, above the England share of 5.3%. A small business website in Wigston should reflect it. For £69 a month, we set up a professional website with your brand, email on your domain and hosting, with no setup fee.
No setup fee: you only pay the £69 monthly fee once you have approved your website.
A closer look at Wigston
The Oadby and Wigston local authority area grew by 6.1% between mid-2021 and mid-2024, to 61,293 people. New residents have no favourite plumber, café or hairdresser yet, so they search; a clear website is how a Wigston business gets onto that first list.
The Oadby and Wigston local authority area counted 2,470 business sites in 2026, and 86.6% of them employ fewer than ten people. Most of your competition is small and local too, so a professional website is a real differentiator.
Who your customers are in Wigston
Driving is how 55.0% of employed people in Wigston get to work. Your postcode and directions where they are easy to find. Outright owners: 41.9% of households in Wigston. Photos of completed projects speak to homeowners.
For 6.8% of residents, the main language is not English. Simple wording and good photos make your site easier for everyone.
26.2% of adults in Wigston are retired. They compare carefully, so honest descriptions and real photos work best.
Where Wigston sits in the East Midlands
Within a short drive of Wigston: Oadby (1.9 miles), Blaby and Whetstone (2.6 miles), Countesthorpe (2.7 miles), Leicester (3.4 miles) and Great Glen (3.5 miles). The nearest large city, Leicester, is roughly 3.4 miles away to the north. For local government, Wigston is part of the Oadby and Wigston local authority area. A website can name each place you serve, from Leicester to Blaby and Whetstone.
Oadby has 24,039 residents, 19.7% of them aged 65 or over, against 22.4% in Wigston. In Oadby, 34.4% of workers were based mainly at home in 2021; in Wigston, 25.2%.
Wigston by the numbers
Of the 14,687 households in Wigston, 74.0% own their home and 15.6% rent privately. 22.4% of residents are 65 or over and 17.0% are under 15. Two or more cars: 38.3% of households; none at all: 18.7%.
A few more figures
- People aged 66+ living alone: 15.3% of households
- Cycle to work: 2.5%
- Working 49+ hours a week: 8.0%
- Bus, minibus or coach to work: 3.3%
- Commute under 5 km: 28.5%
- No formal qualifications: 21.3% of adults
Side by side with the Oadby and Wigston local authority area
On home ownership, Wigston (74.0%) compares with 75.3% for the Oadby and Wigston local authority area as a whole and 61.3% nationally. The share of workers based mainly at home is 25.2% in Wigston, against 28.8% in the Oadby and Wigston local authority area and 31.5% in England. Adults with Level 4 qualifications or above: 26.4% in Wigston, 32.0% across the Oadby and Wigston local authority area and 33.9% in England.
Local businesses in Oadby and Wigston
Of the 2,470 business sites counted in the Oadby and Wigston local authority area (2026), these groups stand out against the national mix:
- Dental practices, clinics, physiotherapists and other health practices, 190 in Oadby and Wigston: the site should show what to expect on a first visit and hours and how to reach the clinic.
- Haulage and delivery firms, 80 in Oadby and Wigston: the site should show the routes and regions they cover and safety and licence details.
- Wholesalers and distributors, 120 in Oadby and Wigston: the site should show delivery areas and a contact form for trade enquiries.
- Manufacturers and engineering workshops, 35 in Oadby and Wigston: the site should show industries they serve and capabilities and equipment.
- Car dealers and motor trade businesses, 85 in Oadby and Wigston: the site should show finance contact details and current stock with photos.
Among the most common trades: 35 takeaways and food stands, 40 estate agencies and 5 hotels. Whatever the sector, customers check the same things first: what you do, where, and how to get in touch.
What happens once you sign up
We are a web design team that has been building small business websites since 2008. For a business in Wigston, that means the same £69 plan as anywhere else in the United Kingdom, with your material and your questions going by email.
- Do the online sign-up (about 5 minutes) and send your logo, photos and service list by email.
- You get a temporary link within 3 working days, so you can click through every page and ask for changes by email.
- Once you say it is ready, the first monthly fee is issued and we publish it on your domain.
Later on, updates to text, photos and prices go by email and cost nothing extra.
- A business website or an online shop, for the same monthly fee
- Your own domain: bring the one you have, or we help you choose one
- Email on your domain: unlimited accounts, 5 GB in total, webmail and spam filtering
- Hosting, an SSL certificate and daily backups
- Changes to text, photos and prices, requested by email
- Ready within 3 working days on a temporary link
Registration and privacy basics for Wigston
Some homework for Wigston businesses before the website goes live:
- Organisations, including sole traders, that use personal information need to pay a data protection fee to the ICO, although many can rely on an exemption; the tier 1 fee is £52. ICO: data protection fee
- You cannot set non-essential cookies on your website before the visitor has consented to them, and that consent must be actively and clearly given. ICO: cookies
- You must not send marketing emails or texts to individuals without specific consent; there is a limited exception for your own previous customers, often called the soft opt-in. ICO: email marketing
General information, not legal advice. Each link goes to the official page, where the details for your situation are.
What business owners in Wigston ask us
Can the website be an online shop?
Yes. The plan can be an online shop with a catalogue, a basket and online payment, for the same £69 a month.
Who keeps the website up to date?
Our team does it for you: email what needs changing and we take care of it, along with hosting, SSL and backups.
Will the website work on phones?
Yes, it is built to work on phones first, with buttons that are easy to tap and pages that load quickly.
What about my domain name?
If you already own one, we connect it to the new website and your email. If not, say so in the sign-up form and we will help you pick one, by email.
Which platform do you use?
On the Aria Platform, which is built on WordPress and set up by our team, so you get a professional site without dealing with the technical side.
Do we need to meet?
No meetings needed: we talk by email at support@ariaserv.com, and you see the full website on a temporary link before approving it.
Do I need professional photos?
Real photos taken with a good phone often work better than stock images. Email them with your logo and a list of services.
Do I pay anything to get started?
No. No setup fee: you only pay the £69 monthly fee once you have approved your website. No lock-in contract. You can stop the service whenever you need to.
Web design near Wigston
Let's build your Wigston website
Tell us about your business in the sign-up form and we take it from there, by email.
- Numbers for Wigston come from Census 2021 (Office for National Statistics), aggregated to the 2022 built-up area. Source: Office for National Statistics licensed under the Open Government Licence v.3.0.
- Population of the Oadby and Wigston local authority area: Office for National Statistics, mid-year estimates for 2021 and 2024.
- Businesses: ONS, UK Business Counts 2026 (local units), Oadby and Wigston local authority.
- Distances to nearby places are straight-line, between ONS built-up area points (Open Geography Portal); contains OS data © Crown copyright and database right 2023.
- Figures are the latest official releases when this page was written; distances are straight-line.
