14,369 people live in the city of Callaway, in Bay County. If you run a business in Callaway, Aria can put a professional website online for $89 a month, with domain, email and hosting included and no setup fee.

No setup fee: you only pay the $89 monthly fee, after you approve your website.

A city that keeps changing

Year after year the count goes up: 13,140 in 2021, 13,480 in 2022, 13,838 in 2023, 14,189 in 2024, 14,369 in 2025. That compares with +8.9% for Florida as a whole. For a local business, newcomers are the easiest customers to win and the hardest to reach without a website.

What the Census counts in Callaway

14,369residents in 2025Census Bureau estimate
+10.6%population change since 2020Florida: +8.9%
$65,609median household incomeFlorida: $74,568
35.2median ageFlorida: 42.6
$250,300median home valueFlorida: $359,000
523employer businesses in local ZIP codesZIP Code Business Patterns 2023

Homeowners make up 58.7% of Callaway’s 5,486 households. The typical resident is 35.2 years old, versus 42.6 statewide. At $65,609, Callaway’s median household income sits about 12% under the Florida figure ($74,568); customers here compare before they spend. A typical home here is worth $250,300; the median rent is $1,322 (Florida medians: $359,000 and $1,669).

Towns near Callaway your website can name

Callaway’s nearest neighbors are Parker (3.1 miles), Springfield (4.3 miles), Panama City (7.6 miles) and Lynn Haven (8.9 miles). The county seat, Panama City, is 7.6 miles north. Dothan, AL, a city of 72,060, is 77 miles north. List the towns you actually serve, such as Panama City and Parker, on your website; customers outside Callaway want to know before they call.

Businesses in and around Callaway

The Census counted 523 establishments with employees in 2023 in ZIP code 32404, which includes Callaway and its surroundings. A few examples from the same count:

  • Cleaning services: 15. Their website should show home and office cleaning on separate pages, the areas you cover and a form to request a walkthrough.
  • Full-service restaurants: 15. Their website should show the menu, hours, location and photos of the food, easy to read on a phone.
  • Residential property managers: 6. Their website should show the services for owners, the areas you manage and a contact form for owners and tenants.
  • Grocery stores: 6. Their website should show store hours, departments and weekly specials you post by email to us.
  • Used car dealers: 3. Their website should show your inventory photos, financing information you are allowed to share and a contact form.

In Bay County, the Census counted 5,306 businesses with employees and 19,558 without a payroll in 2023; the second group is where a simple, affordable website changes the most. Relative to the U.S. as a whole, Bay County leans toward real estate and rental, and construction. 19.5% of employed residents work in education, health care and social assistance, and 14.5% in retail trade.

Your Callaway audience

Only 35.7% of residents were born in Florida; 49.6% came from another state, most often from the South. For them, your website is often the first contact with your business.

Families with kids are a big part of Callaway: 23.8% of residents are under 18. Parents check hours, prices and directions on their phones between other tasks.

Affordable web design for Callaway, done remotely

Aria is a web design company based in Curitiba, Brazil, building websites, online stores and business email since 2008. We don’t have an office in Callaway: the whole process happens online, and the plan is the same $89 a month in any city.

  1. You sign up in about 5 minutes and email us your logo, photos and anything you want on the site.
  2. We build it with your brand on a proven professional template and send a temporary link within 5 business days.
  3. Only after you approve do you pay the first monthly fee; then the site is published on your domain.

Hosting, the SSL certificate, daily backups and security updates are on us, and content changes you send by email are included.

Plan$89/monthNo setup fee: you only pay the $89 monthly fee, after you approve your website. No lock-in contract.
  • Business website or online store, same price
  • Your domain, registered and renewed by us (or the one you already have)
  • Business email on your domain: 5 GB, webmail and spam filtering
  • Hosting, SSL certificate and daily backups
  • Changes to text, photos and prices, requested by email
  • Ready within 5 business days on a temporary link
I want the $89 plan

What Florida asks of a business with a website

These are some of the Florida and federal rules a small business with a website runs into:

  • In Bay County, the 2026 discretionary sales surtax is 1.0%, so most taxable sales carry 7.0% in total (the state’s 6% plus the county surtax). DR-15DSS (2026)
  • Florida counties and cities may each levy a local business tax for the privilege of doing business in their jurisdiction (Chapter 205, Florida Statutes), so a business can owe a county receipt and a city receipt. In Callaway, that means asking Bay County and the City of Callaway. Sections 205.032 (counties) and 205.042 (municipalities), Florida Statutes
  • A federal rule (16 CFR Part 465) makes it unlawful to write, buy or sell fake reviews and testimonials, so the reviews on a business website have to be real. 16 CFR Part 465

This is general information, not legal advice; check with the Florida agencies, Bay County, the city of Callaway or an attorney.

Questions we hear about websites in Callaway

Can my website list the towns around Callaway that I serve?

Yes. A service area page can name each town you cover, such as Parker, Springfield and Panama City.

Will my website work on phones?

Yes, the layout adapts to phones and tablets. That matters in Callaway, where 20.4% of households get online only through a cellphone data plan.

Is there a setup fee?

No. No setup fee: you only pay the $89 monthly fee, after you approve your website. There is no lock-in contract either: you can end the service whenever you need.

Ready for a website in Callaway?

Sign-up in about 5 minutes, website within 5 business days on a temporary link, and the $89 monthly fee only after you approve it.

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Sources for the numbers on this page
  • U.S. Census Bureau: Vintage 2025 population estimates; American Community Survey 2020-2024 (5-year); ZIP Code and County Business Patterns 2023; Nonemployer Statistics 2023; 2025 Gazetteer (straight-line distances).
  • County seats: USGS National Atlas. State rules: the official Florida sources linked above, checked on October 30, 2026.